{"id":13987,"date":"2026-08-04T11:13:29","date_gmt":"2026-08-04T07:13:29","guid":{"rendered":"https:\/\/circleout.ae\/?p=13987"},"modified":"2026-08-04T13:35:56","modified_gmt":"2026-08-04T09:35:56","slug":"seo-firms-website-redesign","status":"publish","type":"post","link":"https:\/\/circleout.ae\/digital-marketing\/seo\/seo-firms-website-redesign\/","title":{"rendered":"How SEO Firms Manage Redirect Strategies During Website Redesigns"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13987\" class=\"elementor elementor-13987\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-257b012 e-flex e-con-boxed e-con e-parent\" data-id=\"257b012\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdfa474 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"fdfa474\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__fdfa474\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__fdfa474\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__fdfa474\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-219a627 elementor-widget elementor-widget-text-editor\" data-id=\"219a627\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/circleout.ae\/digital-marketing\/seo\/seo-agency-services-improve-da\/\"><b>SEO firms<\/b><\/a><span style=\"font-weight: 400;\"> understand that a website redesign is more than a visual update. New layouts, navigation changes and refreshed content can improve user experience, but they can also disrupt search performance if existing URLs are not handled correctly. A poorly managed migration may result in broken links, lost rankings and reduced organic traffic, making it harder for potential customers to find your business.<\/span><\/p><p><span style=\"font-weight: 400;\">This is why experienced SEO experts<\/span> <span style=\"font-weight: 400;\">include redirect planning as a key part of every redesign project. Rather than waiting until the new website is live, they create a structured migration plan that protects valuable pages, preserves search visibility and ensures visitors reach the right content throughout the transition.<\/span><\/p><h2><b>Why Redirect Strategies Matter During a Website Redesign<\/b><\/h2><p><span style=\"font-weight: 400;\">Every indexed page has built authority over time through search rankings, backlinks and user engagement. If those URLs disappear without proper redirects, search engines may treat them as missing pages, while visitors encounter frustrating errors.<\/span><\/p><p><span style=\"font-weight: 400;\">A well-planned redirect strategy helps search engines understand where content has moved, allowing businesses to maintain rankings throughout the redesign. When combined with<\/span> <a href=\"https:\/\/circleout.ae\/services\/seo\/\"><b>SEO optimization services<\/b><\/a><span style=\"font-weight: 400;\">, it minimizes the chances of rank volatility.<\/span><\/p><h2><b>Redirect Strategies SEO Firms Prioritise During Website Redesigns<\/b><\/h2><h3><b>1. Creating a Complete URL Mapping Plan<\/b><\/h3><p><span style=\"font-weight: 400;\">Changes come only after the SEO company creates a comprehensive URL mapping plan. This process involves identifying all the current pages and finding the most appropriate page to link from on the new site.<\/span><\/p><p><span style=\"font-weight: 400;\">Rather than use automatic redirects for each of the pages, the individual pages will be manually assessed, which will help keep pages relevant while minimizing broken links.<\/span><\/p><p><span style=\"font-weight: 400;\">A structured URL mapping plan typically includes:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Every existing URL on the current website<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Its corresponding destination on the new website<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pages that require redirects<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pages that can be retired without affecting search performance<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Starting with accurate URL mapping gives the entire migration a strong foundation.<\/span><\/p><h3><b>2. Using 301 Redirects for Permanent Page Changes<\/b><\/h3><p><span style=\"font-weight: 400;\">When pages are moved permanently, a 301 redirect tells search engines and browsers that a page has permanently moved. It is one of the most important methods of redirection used while redesigning the websites.<\/span><\/p><p><span style=\"font-weight: 400;\">With the proper use of the permanent redirect, businesses can retain their authority on those existing pages rather than losing them.<\/span><\/p><p><span style=\"font-weight: 400;\">This approach also helps:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Maintain valuable backlinks<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reduce broken page errors<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Support long-term search visibility<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improve user experience by sending visitors to the correct page<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">For organisations investing in <\/span><b>SEO migration services<\/b><span style=\"font-weight: 400;\">, 301 redirects are considered a standard best practice.<\/span><\/p><h3><b>3. Redirecting Visitors to the Most Relevant Content<\/b><\/h3><p><span style=\"font-weight: 400;\">The most common mistake in a redesign process is to redirect all old pages to the homepage. This might be convenient but usually does not give users what they are looking for.<\/span><\/p><p><span style=\"font-weight: 400;\">Instead, <\/span><a href=\"https:\/\/circleout.ae\/about-us\/\"><b>SEO firms<\/b><\/a><span style=\"font-weight: 400;\"> redirect each page to the closest matching content. A former service page should lead to its updated version, while an old blog article should redirect to a similar resource if the original content no longer exists.<\/span><\/p><p><span style=\"font-weight: 400;\">This relevance benefits both users and search engines because it:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keeps visitors engaged<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Preserves topical relevance<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reduces bounce rates<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Helps search engines understand the relationship between old and new pages<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Relevant redirects are especially valuable for businesses offering multiple services or operating large websites.<\/span><\/p><h3><b>4. Protecting High-Value Pages First<\/b><\/h3><p><span style=\"font-weight: 400;\">Not all pages on a website contribute to its success equally. Some pages bring in most of the traffic through organic search and also provide valuable backlinks and\/or inquiries.<\/span><\/p><p><span style=\"font-weight: 400;\">Professional SEO companies recognize such pages prior to migration and give preference to them when redirecting them.<\/span><\/p><p><span style=\"font-weight: 400;\">These pages often include:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Core service pages<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">High-ranking blog articles<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Landing pages generating enquiries<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Frequently visited product pages<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Protecting these assets first helps minimise traffic losses while maintaining business continuity throughout the redesign.<\/span><\/p><h3><b>5. Removing Redirect Chains and Loops<\/b><\/h3><p><span style=\"font-weight: 400;\">A redirect chain occurs when one redirect points to another until the desired destination is reached. In the case of a redirect loop, pages keep redirecting to each other thereby blocking access to the content.<\/span><\/p><p><span style=\"font-weight: 400;\">These problems may appear to be small; however, they slow down the process of crawling and create unnecessary delays.<\/span><\/p><p><span style=\"font-weight: 400;\">To avoid these problems, <\/span><a href=\"https:\/\/circleout.ae\/digital-marketing\/seo\/seo-services-in-dubai-ecommerce\/\"><b>SEO firms<\/b><\/a><span style=\"font-weight: 400;\"> ensure every old URL points directly to its final destination. Keeping redirects simple improves crawling efficiency and supports better overall website health.<\/span><\/p><h3><b>6. Testing Redirects Before the Website Goes Live<\/b><\/h3><p><span style=\"font-weight: 400;\">The most well-thought-out migration still needs testing prior to launch. The redirect codes need to be tested to ensure all significant pages work as planned.<\/span><\/p><p><span style=\"font-weight: 400;\">At this stage, the <\/span><a href=\"https:\/\/circleout.ae\/digital-marketing\/top-9-hidden-steps-of-seo\/\"><b>SEO consultants<\/b><\/a><span style=\"font-weight: 400;\"> review the site for potential problems for both the user and the search engines.<\/span><\/p><p><span style=\"font-weight: 400;\">Common checks include:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Testing important landing pages<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Looking for missing redirects<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Checking for 404 errors<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Confirming correct redirect responses<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reviewing internal navigation<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">This testing phase significantly reduces unexpected problems once the redesigned website becomes publicly available.<\/span><\/p><h3><b>7. Monitoring Website Performance After Launch<\/b><\/h3><p><span style=\"font-weight: 400;\">Redesigning of a site is never an end with the launch of the website. The search engine takes some weeks to complete the process of redirecting; hence the need for monitoring.<\/span><\/p><p><span style=\"font-weight: 400;\">Most organizations monitor the performance of websites through reporting systems in order to keep their pages active.<\/span><\/p><p><span style=\"font-weight: 400;\">Post-launch monitoring usually focuses on:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organic traffic trends<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Search engine indexing<\/b><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New <\/span><b>crawl errors<\/b><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keyword performance<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Redirect effectiveness<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Addressing small issues quickly often prevents larger SEO problems from developing later.<\/span><\/p><h2><b>Additional Redirect Best Practices<\/b><\/h2><p><span style=\"font-weight: 400;\">Alongside the main redirect strategies, businesses should also consider several supporting tasks that strengthen the migration process.<\/span><\/p><p><span style=\"font-weight: 400;\">These include:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Updating the <\/span><a href=\"https:\/\/en.wikipedia.org\/wiki\/Sitemaps\" target=\"_blank\" rel=\"noopener\"><b>XML sitemap<\/b><\/a><span style=\"font-weight: 400;\"> after launching the new website.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Refreshing internal links so they point directly to the latest URLs.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keeping redirects active long enough for search engines to process the changes.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Combining redirects with comprehensive<\/span><a href=\"https:\/\/circleout.ae\/digital-marketing\/seo\/seo-services-provider-expert-seo-audit\/\"> <b>technical SEO services<\/b><\/a><span style=\"font-weight: 400;\">.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Planning larger migrations with <\/span><b>enterprise SEO services<\/b><span style=\"font-weight: 400;\"> when managing extensive websites.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Working with an experienced <\/span><a href=\"https:\/\/circleout.ae\/\"><b>SEO agency in Dubai<\/b><\/a><span style=\"font-weight: 400;\"> or trusted SEO specialists for complex redesign projects.<\/span><\/p><p><span style=\"font-weight: 400;\">Although these steps may seem small individually, together they contribute to a more stable and successful migration.<\/span><\/p><h2><b>A Successful Redesign Starts Long Before Launch<\/b><\/h2><p><span style=\"font-weight: 400;\">Modern web design is supposed to help not only enhance UX but also boost search engine rankings. Yet even the most beautiful redesign will fail to retain its valuable positions due to a lack of redirection planning.<\/span><\/p><p><span style=\"font-weight: 400;\">Professional SEO agencies have their own redesign strategies in place with a methodical plan for migrating that not only keeps their current authority but also makes it possible for search engines to keep track of everything. Every step from URL mapping to performance analysis ensures organic visibility of the site throughout the process.<\/span><\/p><p><span style=\"font-weight: 400;\">Whether you are updating a simple website or transforming a big business digitally, getting professional<\/span><b> SEO optimization services <\/b><span style=\"font-weight: 400;\">can give you confidence to launch your updated website without any SEO risks.<\/span><\/p><h2><b>Conclusion<\/b><\/h2><p><span style=\"font-weight: 400;\">Website redesigns need to aid business growth without destroying the SEO gains that have been made over several years. Through careful planning of the process, including proper redirect planning and URL mapping, businesses are able to maintain their rankings as well as give users a better experience.<\/span><\/p><p><span style=\"font-weight: 400;\">When you choose to redesign your website, working with professional <\/span><b>SEO firms<\/b><span style=\"font-weight: 400;\"> guarantees that all technical aspects of the process are handled well. This way, your website will perform well from the outset.<\/span><\/p><p><span style=\"font-weight: 400;\">Redesign your website with confidence. At<\/span> <a href=\"https:\/\/circleout.ae\/contact-us\/\"><b>Circle Out<\/b><\/a><span style=\"font-weight: 400;\">, our SEO specialists will tailor redirect and migration techniques that will guarantee you maintain your search ranking position.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3caf9b6 elementor-widget elementor-widget-button\" data-id=\"3caf9b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/api.whatsapp.com\/send\/?phone=971508005325\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Turn your website redesign into an SEO success. <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2527f2 elementor-widget elementor-widget-heading\" data-id=\"c2527f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0b5057 elementor-widget elementor-widget-n-accordion\" data-id=\"b0b5057\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1850\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-1850\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What do SEO firms do during a website redesign? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1850\" class=\"elementor-element elementor-element-0f872cc e-con-full e-flex e-con e-child\" data-id=\"0f872cc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1850\" class=\"elementor-element elementor-element-8139d59 e-flex e-con-boxed e-con e-child\" data-id=\"8139d59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23d4f6b elementor-widget elementor-widget-text-editor\" data-id=\"23d4f6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO firms create a plan for URL migration, redirects, content analysis, and technical analysis of various other aspects to retain the ranking and organic traffic while designing a new site.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1851\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1851\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Why are 301 redirects used in website redesign SEO? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1851\" class=\"elementor-element elementor-element-e9d98b9 e-con-full e-flex e-con e-child\" data-id=\"e9d98b9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1851\" class=\"elementor-element elementor-element-bb916bc e-flex e-con-boxed e-con e-child\" data-id=\"bb916bc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8fb88ac elementor-widget elementor-widget-text-editor\" data-id=\"8fb88ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">301 redirects inform the search engines about the permanent movement of the page to another URL. They help in the smooth transition of page rank during the <\/span><a href=\"https:\/\/circleout.ae\/services\/website-development-company\/\"><b>website redesign SEO process<\/b><\/a><b>.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1852\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1852\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Can a website redesign affect search engine rankings? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1852\" class=\"elementor-element elementor-element-a05ffcd e-con-full e-flex e-con e-child\" data-id=\"a05ffcd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1852\" class=\"elementor-element elementor-element-f1f73fc e-flex e-con-boxed e-con e-child\" data-id=\"f1f73fc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bef08af elementor-widget elementor-widget-text-editor\" data-id=\"bef08af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Certainly, unplanned redesigns often result in problems with indexing, link breaks and loss of traffic. Proper collaboration with professional SEO experts and implementation of efficient redirect techniques may help to avoid such problems.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents SEO firms understand that a website redesign is more than a visual &#8230; <a class=\"cz_readmore\" href=\"https:\/\/circleout.ae\/digital-marketing\/seo\/seo-firms-website-redesign\/\"><i class=\"fa czico-063-menu-2\" aria-hidden=\"true\"><\/i><span>Read More<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":14002,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[105],"tags":[223,137,277],"class_list":["post-13987","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-seo-agency","tag-seo-services-dubai","tag-website-design"],"_links":{"self":[{"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/posts\/13987","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/comments?post=13987"}],"version-history":[{"count":20,"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/posts\/13987\/revisions"}],"predecessor-version":[{"id":14011,"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/posts\/13987\/revisions\/14011"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/media\/14002"}],"wp:attachment":[{"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/media?parent=13987"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/categories?post=13987"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/circleout.ae\/co-json\/wp\/v2\/tags?post=13987"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}